This is a new festival celebrating the resurgence in gin and other liquors. The brief was to make the brand eye catching and memorable due to it being a brand new event.

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The main idea was to draw out the two themes of the name; love and liquor. So we decided to use the icons of a heart and drop within the branding. Here are some examples of the development and the subsequent marketing material. Such as the liquor guide used at the festival, leaflet and a few of the other logo ideas.